Global Hotel Alliance (GHA), today announced the addition of Far East Hospitality (FEH) to its growing global portfolio.
The partnership brings 26 hotels and serviced residences, comprising 6,212 rooms across Singapore, Malaysia and Japan, into GHA’s ecosystem.
The addition further strengthens GHA’s footprint in Asia Pacific. It also brings the group into GHA’s award-winning loyalty program.
“We are delighted to welcome Far East Hospitality to our alliance,” GHA CEO Chris Hartley said. “Its strong regional presence, diverse portfolio and distinctly Asian approach to hospitality are a natural fit.”
FEH will integrate 26 hotels and serviced residences across Singapore, Malaysia and Japan into GHA’s loyalty program in early 2027. Spanning five distinct brands, Oasia, Quincy, Rendezvous, Village, and Far East Collection, the properties cater to both business and leisure travellers, offering flexible accommodation options for short- and long-term stays.
“Joining Global Hotel Alliance is an exciting milestone for our group as we continue to strengthen our presence across Asia Pacific,” FEH managing director Mark Rohner said. “Our brands are rooted in Singapore-inspired hospitality, but each has its own distinctive character and approach to the guest experience.”
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